App Guardians Blog
TikTok has transformed the landscape of social media, captivating millions with its short, engaging videos. But with the US government considering a potential ban, growth marketers must think differently and embrace the art of reinvention. And while this ban could strike a mighty blow to many brands’ marketing strategies, it also serves as a reminder that the strongest brands [...]
“What does it take to get my app to the top of the charts?” Ah, the million dollar [...]
As app marketers, we try out a lot of apps. We all have our list of favorites that [...]
Having a solid ASO strategy is crucial to your app’s overall success. If app store search traffic is a major [...]
There are many strategies for increasing mobile app retention—many that start early on—like implementing the right user onboarding strategy. [...]
Apple made some critical announcements about iOS 15 at the WWDC 2021 (Apple's Worldwide Developers Conference) on June [...]
When it comes to organic user acquisition, all mobile industry experts agree that App Store Optimization is not [...]