Season 2: Episode 9: Understanding App User Conversion Through Multi-Touch Attribution
Hey, App Growth Community! Welcome back to the App Growth Show, where we host mobile experts to provide valuable and actionable insights on how you can grow your app. No matter where you are in your app growth journey, we are able to help you achieve your mobile growth goals.
Today we are so excited to be joined by Roi Nam, Co-founder and CEO of Airbridge. Mobile attribution solution Airbridge has become an official measurement partner of Meta. As one of the major accomplishments in his life, Roi has been awarded the 2020 Forbes 30 Under 30 Asia. Roi is also an awarded engineer and entrepreneur. His value is his vast experience and industry knowledge after providing mar-tech consulting services to over 300+ companies.
Airbridge is a unified measurement solution featuring Mobile Measurement (MMP), Multi-touch Attribution (MTA), and Marketing Mix Modeling (MMM) packed into a single unified dashboard — helping marketers to discover and maximize their true sources of growth while empowering them through tools such as deep-linking, real-time marketing analytics, audience builder, and fraud protection.
Discover how incrementally and multi-touch attribution plays a significant role in app user conversion!
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The App Growth Show is sponsored by the App Guardians– the Marketing Agency Division of App Growth Network; we’re an award-winning app marketing agency based in North America made up of a team of mobile experts that help apps scale their business with customized app marketing strategies. If you are interested to learn more about how you can grow with us, book a free call with us here to start supercharging your mobile growth today!
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